About Us

moshe

Easy, Effective, Efficient  Is Fully Customizable

Welcome to EasyStock™an advanced E-Commerce Management System (EMS) developed by my webmasters and diamond professionals and designed to manage stock and client relations. EasyStock™ was created by YCS (Yahalom Creative Solutions), which was founded in 1995 and specializes in branding services for the diamond industry. 

My name is Moshe Elkayam, and I have been involved in the diamond and jewelry business for more than 20 years, creating and designing magazines and websites, as well as advertisements and all other forms of marketing and branding material. I am a trained graphic designer and gemologist, and EasyStock combines my love of both professions. I was introduced to the fascinating world of diamonds by my father-in-law Yitzhak Forem, who served as President of the Israel Diamond Exchange and of the World Federation of Diamond Bourses. Since that time, I have become increasingly involved in the world of diamonds and jewelry working with a huge range of companies and industry bodies.

I created EasyStock™ as a solution for several of my company's long-time clients, who required an easy-to-use program that would enable them to upload and manage their diamond inventories online. Because these are diamond specialists but not computer experts, the need to develop an efficient, effective and easy to use tool became clear to me. My team designed this premiere system so it could be used regardless of clients' past experience in operating Internet sites.

And because we all know that businesses need to take care of many issues well in order to compete effectively online, we created powerful, flexible features that address the full range of your E-commerce needs.

EasyStock™ is rich in features and an effective and easy solution for expanding your business. And the great thing is that it can be used in all areas of trade – from loose white individual diamonds to parcels and pairs and comparing stones to colored fancy diamonds, both natural and treated, to jewelry. Our aim is to give you a seamless online trading platform, complete with unparalleled customer service. The results for you? Higher conversions and satisfied customers. If you're not certain whether this is the right program for you, give EasyStock™ Lite a try. If you do not yet have a web site, we can build a high-quality, attractive and functional site. And if you do have a site, then we can show you how we can improve it and provide you with a user-friendly web site that will give you added value and help you to expand your business.

So give us a call and together we will take the first step in your company's business transformation.

Sincerely,

Moshe Elkayam
Creative Director & Business Developer, YCS

 

Satisfied Customers

What People Said

I would just like to thank you and your team for your effort, expertise, highly professional approach and totally helpful attitude in the creation of the new website and new look newsletter. You all have really worked hard and the result can be seen in the finished product.

Michael H Vaughan: World Federation of Diamond Bourses

'Like many diamond firms, we are in a constant battle to find and win new customers all over the world. EasyStock has given us the power to show our products online 24/7/365. No longer are we an 8AM-5PM company - we are now out there all the time showing diamond manufacturers our wares. EasyStock has made a huge difference to our sales.

Michal Kattan: JKD Diamonds

'Selling jewelry has never been tougher because the competition today is unbelievable. That's why we looked for a way of giving us an extra edge without breaking the bank. EasyStock fulfills all our marketing and sales needs and gives great value for money. It lets us pinpoint potential customers and inform them of the goods we can supply them with.

Orit Zikri: Goldiam

'I am a marketing writer who has been writing on the diamond industry and producing web sites for diamond companies for the last 10 years. I needed a web site design company that understood the industry as well as I did and could create a sophisticated site for me that would show potential clients exactly what I could give them. Many thanks...

Albert Robinson: Albert Robinson - Journalist

'I worked with Moshe as a consultant on the Vivial website. Working with Moshe was a true pleasure. Moshe and his team were extremely professional and knowledgable and were able to implement all our requests and ideas into the new Vivial website. Moshe and his team were always on call and were very accommodating and helpful even after the project was completed. I will work with Moshe again if possible and will highly recommend his services.

Ram Glick: Vivial Diamonds

'Seren Diamond have been selling diamonds online for many years. In the past we experienced a number of problems with different platforms we tried. In 2010 we started using EasyStock’s e-marketing platform. It is very user-friendly and offers a number of marketing tools. EasyStock is very familiar with the demands of the diamond industry and provides numerous supportive tools, not only for marketing, but a very convenient and professional platform for SEO that didn't exist in the tools we used in the past.

Marina Seren: Seren Diamonds

'We are happy with the professionalism of the EasyStock team. No problem is too much for them. They are always happy to assist and are positive. They guided us all the way through from start to finish teaching us how to use the system and to get the most out of it.

Shahar Hochfelder: Diamonds4ever

'We needed a system that could be tailored to meet our precise requirements in the colored diamond trade - and the only one that we found that could be customized to our needs was EasyStock. We sell our diamonds in a very specific way, such as sets of two or three diamonds in a box, as well as sets and layouts, so we needed a program that would let us show sets rather than just loose individual stones. EasyStock lets us easily present our beautiful collections to clients. Thank you EasyStock for delivering on your promises - and much more!

Asi Abir: Asi Abir Diamonds

'Please express my thanks to your team. Yes it look a lot of time, more then what we plan, but my experience with you is grate. thanks for your patience and quick response. I am looking forward to our continues working together.

Israel Zehavi: Diamonds of Paloalto